Digitalization is among the key factors that develop a company’s growth. It is actually more than the reduction of conventional paper and applying computers to log info – it is actually about making a new technique of doing business that focuses on client satisfaction, internal connection, and the flow info. It is regarding being better, gaining visibility over provider spend and making decisions with correct numbers, and connecting your complete team into a common mission that drives scalable growth.

This can be a dynamic procedure that changes the ways firms create and capture worth in the marketplace. It may also accelerate the obsolescence of any firm’s current business model (BM). As digitalization has the potential to influence a company’s competitive position, firms should be constantly mindful of digitalization’s effect on their BMs and the encircling business environment.

To explore the effects of digitalization on a firm’s BM, qualitative empirical data were collected from doze interviewees doing work in two unique industries, motor vehicle and media channels. Due to the fact that both industries are seen as a different business models, this research style allowed for an in-depth a comparison of how digitalization impacts the building blocks of your firm’s BM.

The interviews revealed that in the media sector, the impact of digitalization was felt most clearly in terms of value creation and worth capture factors. This was principally due to the fact that the press industry spots strong focus on the customer channel, thus causing digitalization to have an early on impact on the company’s BM.