Since 1920, New Era has been making the best hats in the world. Today, more than a century later, with lines of clothing and accessories, it is a leading name in the sportswear market while influencing global street culture.

With more than 500 team logos in its portfolio – for which it owns the copyright – New Era is a favorite brand for sports, fashion, music, and entertainment enthusiasts. The company is headquartered in Buffalo, New York State, and its products are sold in over 80 countries.

Fais Group exclusively represents the brand in Greece, Cyprus, and Romania. In Cyprus, it operates the eponymous New Era store with hats and clothing at Kings Avenue Mall in Paphos, while in Greece, it operates a shop-in-shop at Attica City Link.